What people eat, what they buy and what they use contributes directly to climate change. And while human behavior is the root cause of climate change, it can also be the solution…if we use what we know about human behavior and decision-making to help consumers make climate-friendly choices.
Solution Search: Climate Change Needs Behavior Change set out to identify and spotlight the best solutions from around the world for motivating individuals, households and communities to adopt climate-friendly behaviors and reduce greenhouse gas emissions.
The solutions incorporate one or more core behavior adoption strategies: Emotional appeals, Social incentives, or Choice architecture.From over 200 entrants, our judges narrowed the field to the Top 10 Finalists! Click on the finalists below to learn more about their inspiring climate solution, then vote for your favorite. You could help them win $25,000 and expand the impact of their work to fight climate change. Learn more about the science of behavior change.
Early Entrant Prize
Top 10 Finalists
How were entries for this Solution Search judged?
Context AnalysisClear description of the challenges and context in which it operates.
SolutionSolution is fully developed, addresses contest question, and is implemented at some scale.
ActionsShowcases clear, concrete steps in implementation. Engages key partners and stakeholders along the way. Entrant understands how actions could also connect to external initiatives.
ResultsStrong results associated with conservation, climate change, and behavior change – and any additional co-benefits related to economics, food security/nutrition, and water.
SustainabilitySolution is sustainable in the long-term.
Return on InvestmentPositive return (financial, social, or other) associated with investment in the solution. Results are reasonable compared to the investment.
ReplicabilityExtent to which the solution is or could be replicated by other communities.